"Mewangi" evokes a sense of something fragrant, meaning to impart a scent to its surroundings. More than just spreading the aroma of flowers, woods, and other plants, it's about doing so with handmade craftsmanship, blending authentic ingredients, and a passion for producing the best quality scents. These aromas can evoke feelings of calmness, inspiration, and sensation for those who inhale them, and this concept formed the basis of our logo creation. Avion chose a serif font to convey authenticity, genuineness, and trustworthiness, making it easy to apply across all media.